I found this exercise in an old notebook. I did an excellent business course though the LEO (Local Enterprise Board) last year.
The exercise was this: “write your elevator pitch in 25 words or less, and say it in terms of what the other person receives from your offering or product or service.”
This is what I wrote:
“I am passionate sharing how nature nourishes, connects and grounds me. To offer an experience that ignites others’ curiosity for the wild with food and medicine.”
26 words:) I did alright I think! This is a true reflection of what is alive inside me and what makes me purr with contentment and follows my passions and skills.